ben-kay.com

November 14, 2012 ☼ advertisinglifereal shitseth godin

Using a set of scales isn’t always an innocent way of finding out whether or not you’ve gained a pound; it’s often a malevolent method of displacing your self-perspective. The real kicker is that it’s the things we really want to measure that we just can’t: happiness, attractiveness, beauty, worth, impact, meaning.

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