September 27, 2014


A useful, well made product, demonstrated in a persuasive way. This is, in theory, what advertising should be. Another easy win to stretch out the campaign would be to leave these coolers out on trails permanently for proof/media.


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98235697197 Following on from ’Don’t’ , here’s a specimen from the ‘visual example’ category. A hypothetical app by Apple. via Apple
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98633211912 saralovespolaroids: Thaddée Lucan, Les Adrets 2013.