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August 10, 2010 ☼ ranttrendstypography

The biggest design craze of 2009/2010 has been illustrative typography. I’m not going to post a whole lot because you only need to pick up a copy of Computer Arts too see that everyone is having a go. If you look through some of the ADC Young Guns 7, most of those designers have had awarded work that looked at type in new and interesting ways. I’m still so so about it, I can really appreciate completely hand rendered typography and really dense shit, but i much prefer classical, cleaner styles, especially in print. Too many different executions loose the single voice’ of your work. That said, I love this donut and coffee ampersand by Dan Beckenmeyer.