December 13, 2011 ☼ advertingmark zuckerbergmediasocial media

Have you seen Zuckerberg’s enigmatic about me’ on G+?

It’s a one liner that sounds like an arrogant understatement (if that’s possible): I make things.’

The writer Merlin Mann makes and does other stuff’, and this guy Jack Cheng makes things, rather than write ads for things other people made.’

What’s with all this making and building? For a bunch of guys who spend most their time typing, there’s a whole lot of hardass construction being talked about.

But then it starts to make sense. Essentially what’s happening here is a slow swing from curation to creation. Zach Holman says this: When you don’t create things, you become defined by your tastes rather than ability. Your tastes only narrow & excluede people. So create… (Make things) for the sake of doing something stupid.

So, although not everyone out there is making and breaking things, it seems like that’s what we should all be trying to do. With all these shops making and hacking awesome things, who’s truly benefiting? The point is, this is a time period with very little to lose and a lot to gain.